Laura Moreton-Griffiths

1930s Budapest, Hungary was in the grips of a suicide craze. Throughout Europe there was political turmoil, economic crisis and desperate poverty (not unlike today). Professor Jeno and Binczo, a hypnotist – jokingly started ‘Smile Club’ to teach people to smile like Hollywood stars. They believed that the physical process of smiling would enhance mood and counteract the problem. Somehow it caught on.

This series of photographs makes reference to Jeno and Binczo’s ‘Smile Club’. Titled ‘Machine For Winning’ the painting performed uses dark humour to tell tales about the psychology of control and ideology – people as machines, their emotions coordinated so that they act as required, do not think or speak, and smile. Olympian ideals of peaceful competition and internationalism cynically exploited.

Laura Moreton-Griffiths

olympic-dream-marching

Machine For Winning: Marching

olympic-dream-beam

Machine For Winning: Beam

olympic-dream-tower-a

Machine For Winning: Brutalist Chimney

olympic-dream-sandpit

Machine For Winning: Sandpit Headstand

olympic-dream-seats

Machine For Winning: Spectators

olympic-dream-hoop

Machine For Winning: Rings

olympic-dream-dictator

Machine For Winning: Dictator

olympic-dream-statue

Machine For Winning: Monolith

olympic-dream-sky-dive

Machine For Winning: High Dive Tanoy

olympic-dream-brutalism

Machine For Winning: Brutalism

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